I used to think of myself as a writer. Then a journalist. And a poet. Then a storyteller. Then a marketer. Then an analyst.
I am none of things because I am all of them. Lots of us face this problem. As human beings, we naturally strive to grow. And whenever you expand your skills or start something new, people around you want to slap on the new label. They’re like headlines for work and life.
Now that I’m openly searching for jobs, a lot of people ask what I’m looking for, and they want me to answer with “another agency gig” or “go to the client side” or “move into (place job title here).” But I haven’t had a lot of luck answering this question because that’s not how my brain works. My idea of job criteria just don’t fit into the shorthand.
What I want to DO and BE isn’t attached to a title or a type of company, it’s based on the impact I want to make for an organization. I want to help people. I want to create something. I want to be able to see the results of my work in action. And I want to do it with great people.
As I’ve stumbled through my twenties, I’ve ended up at some great jobs that had nothing to do with the labels I threw on myself at the time. I found them because of my skill set and my network, and I’ve jumped at those opportunities. So right now, I just think of myself as a guy with a family looking for a job. And instead of focusing on the best labels to use, I’m out talking to my network about where I can make a difference.